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  SAHOA  
 
598 West Main St
Suite #7
Norwich, CT 06360
(860) 889-2893
 
 

 



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It's just business
Stop taking it personally

By Leslie Olding, Streamlined Development

It may be more difficult for self-employed people to handle disappointment than for employees of large companies, because we view our businesses as extensions of ourselves. Employees are better able to put a healthy emotional distance between themselves and their work, where we take rejection more personally, and tend to dwell on it much longer.

But instead of personalizing rejection or disappointment, we need to remember that there are very few things others do that are because of us. People make decisions for all kinds of reasons, so we shouldn’t assume to know their motivation, nor assume it has anything to do with us. Instead of fretting and doubting ourselves, we need to focus that energy into winning the next customer. In my experience, the next door that opens will be more interesting, more challenging and far more rewarding than the one just closed.

Growing a thick skin is, indeed, a prerequisite to self-employment. As hard as it is, we need to keep our personal feelings from affecting our work. We can always blow off steam with friends and family - and our colleagues in SAHOA make great listeners, too! But we need to quickly put our disappointment behind us and move on to the next challenge.